Problem Marketing

Keith Hayden
6 min readJan 22, 2024

If you build it, they will come.”

This quote made famous in the movie Field of Dreams (1989) was something I heard a lot growing up. (though the actual quote was “If you build it, he will come.”)

It often came up in the context of doing something that had never been done before. In other words, doing the thing despite doubt and fear. A call to have faith in your actions and God’s steady hand. It’s a…